Some chiropractors think that collecting $19,000 per month is pretty good. Well, it may be good, but it’s not good enough in today’s economy. Most markets require collections that average between $25,000 to $30,000 per month just to be considered a stable practice.
As a chiropractor, you need to understand that you’re an entrepreneur. Chiropractors don’t have the luxury of plugging into a successful system upon graduation like medical doctors do. Instead, we have to fight, claw, and work our way into success from day one. However, the sad truth is that most of us don’t make it. Instead, we patch together a system of inefficiency that only allows us to reach low to medium levels of income.
But THERE IS HOPE! And, it’s found in AMC! Dr. Owen, AMC’s founder, developed a system over 50 years ago that’s incredibly efficient. It’s literally brought success to tens of thousands of chiropractors across this great land.
So what makes our office a fun place to be is simple: Learn to Be in the Zone and learn what takes you out of the zone. At the end of a great day: what did you feel, how were you scheduled, did the staff have fun that day, did you stimulate referrals, did you get a success story?..
FUN, I believe, is often a key missing ingredient in today’s practice. Now without jumping onto a soapbox, if your practice isn’t a place where you, staff, and your patients can have fun… with what we offer to heal the suffering… then something is seriously wrong. Awhile back, I asked some colleagues to answer the question “What are some things that you do to have fun in practice?”… Here are some of the answers… I’ll start with some of mine…
I had a patient come up to me following my patient orientation class, and he said, “Doc, I wonder if you can help me.” So, I asked him what the problem was and he responded, “Well, I drive a service truck for a heating and air conditioning company, and I have to get out ten to twelve times a day to go to the bathroom.” He said, “It feels like when I urinate that my bladder is still full. Then I get back into my van, hook up the seat belt, and I feel like I have to go all over again. I was just about to go see a urologist, but do you think chiropractic can help?”
Affordable Management & Consulting — I attended a class on white collar marketing put on by AMC coach Dr. Robert Ault from Hudson OH. He discussed that white collar markets want the Head doctor not the associate. So there is no getting out of that. He also discussed many of the principle covered like mirroring …
Chiropractic is a gift Doctor, and what you do with that gift is up to you…… it has been entrusted to you and I believe that you have a responsibility to deliver it in the very best way EVERY time you place your hands on a patient, you do NOT know how far reaching it will be on that day, in that particular moment.
Finding balance in life is not easy. We all tend to overemphasize the purposes we feel most passionate about and neglect the others. The best way to achieve balance is to evaluate ourselves periodically. As you work on developing yourself and defining your purpose, has it ever occurred that you could possibly be the most important link for saving this awesome profession?
Have you spent your life wishing things were better? Wishing things were different? Wishing for a happier home life, a better work situation, or just more in general? Well, my advice to you is to quit living your life with this “Wishbone” in your hands. Grow some “Backbone.”
